Chief Communications, Strategy and Engagement Officer

Chief Communications, Strategy and Engagement Officer

The Chief Communications and Engagement Officer reports to the Superintendent of Schools and is a member of the Superintendent's Cabinet.  She and her staff are an adjunct of the Superintendent's office and are responsible for a wide range of activities related to the strategic direction of the district and informing and involving the public in school and district activities.  Some of these include:
  • Development, oversight, and administration of the district's strategic plan, including coordination of the "pillar" committees responsible for overseeing implementation of the plan. 
  • Conducting/coordinating community outreach activities and public input processes; soliciting input from staff, parents and community.
  • Development and editing of district publications including Pathways and Partnerships, Senior Side, the Staff Newsletter, and brochures, flyers, and informational materials 
  • Management and content development for the district website and social media sites
  • Providing communications support services to schools and district departments
  • Facilitation of the Superintendent's Advisory Council (SAC), the Community/Parent Advisory Team (CPAT), the Hall of Honor Committee, and other groups as required. 
  • Representing the district with a variety of community organizations 
  • Ongoing communication with state legislators and other local, state, and federal government officials and participation in the legislative process as required
  • Public information and media relations; sharing news about the district with the community 
  • Administration of the district's mass notification system
  • Photography and videography
  • Maintenance of the district's historical archives
  • Coordination of school capital outlay and school board elections

The staff includes:

  • Beth Pendergrass - Chief Communications, Strategy and Engagement Officer
  • Courtney Rogers - Executive Assistant
  • Kim Vesely - Special Projects and District Analyst
  • Cris Balzano -  Government Liaison
  • John Longwell - Digital Media Developer
  • Tina Hinchman - Communications Specialist
  • Claudia Valdez - Special Events Specialist